Cheese consumption projected to rise 65% over the next decade, driven by shifting protein preferences and vegan diet trends, though growth varies by variety
Executive summary: Cheese consumption is forecast to grow by 65% over the next ten years, but the increase will differ among cheese varieties, according to Expansión. The shift signals changing protein preferences in the food market, affecting dairy producers, retailers, and alternative protein companies, with potential impacts on pricing, product mix, and agricultural supply chains.
Who is involved: Dairy industry stakeholders, cheese producers, consumers, and policymakers monitoring dietary trends are the key actors; the information originates from Expansión's reporting.
Likely next: Producers may prioritize high‑growth cheese varieties in their portfolios, while analysts will monitor sales data for early signs of the projected increase; regulators may watch labeling and health‑claim developments.
Expansión reports that cheese demand is set to increase substantially as consumers look for alternative protein sources amid rising prices of other foods and growing interest in vegan diets. The outlet notes that the increase will not be uniform across all cheese types, implying that certain varieties will benefit more than others. This trend reflects broader changes in European dietary patterns and could influence dairy producers' product strategies and investment decisions. No contradictory data or alternative interpretations are presented in the source.
Timeline
- — El queso gana adeptos: el consumo crecerá un 65% en diez años, pero no en todas las variedades (Expansión)
- — Jetzt gibt es auch aus Hessen Widerstand gegen Klingbeils Zuckersteuer (Der Spiegel — Wirtschaft)
Analysis — what this means
Likely next events
- By 2036, cheese consumption is forecast to be 65% higher than 2026 levels (Expansión projection).
Sectors affected
- Dairy production
- Cheese retail
- Plant‑based protein alternatives