Insight into the production process of Germany's flagship business briefingExecutive summary: The podcast 'Morning Briefing Insight' provided a live behind‑the‑scenes look at how Germany's longest‑running business briefing is produced, featuring author Sven Prange and podcaster Peter Hofmann. It reveals the editorial process and heritage of a key daily intelligence source for European business professionals, increasing transparency and audience insight. Sven Prange, Peter Hofmann, Handelsblatt media house, and the live audience in Düsseldorf. Future live sessions may explore deeper production techniques, expand to other formats, and foster collaborations that further disclose the briefing’s workflow.The podcast 'Morning Briefing Insight' aired live from Düsseldorf, with author Sven Prange and podcaster Peter Hofmann explaining the 15‑year evolution and production workflow of the Morning Briefing. It outlined the editorial process, team roles and technical setup that generate the daily intelligence newsletter. The session offered transparency to listeners about the behind‑the‑scenes operations of Germany's longest‑running business briefing.Open the full case file on Beyond →
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