Survey shows 41% of homeowner parents juggle caregiving for kids and ageing parents, highlighting untapped home equity potential
Executive summary: A national survey commissioned by Unlock found that 41% of homeowner parents are simultaneously supporting their children and their ageing parents, and most are unaware how their home equity could help. This reveals a large segment of households facing financial strain that could be alleviated through home‑equity products, affecting lenders, advisors and the real‑estate market.
Who is involved: Homeowner parents (survey respondents), Unlock (home‑equity agreement provider), financial advisors, mortgage lenders.
Likely next: Unlock may release further data or product offers targeting this group, and lenders could see increased inquiries about home‑equity lines of credit or reverse mortgages.
A nationwide poll commissioned by Unlock reveals that a significant share of homeowner parents are providing financial and caregiving support to both their children and ageing parents simultaneously. Most respondents indicated they do not know how the equity they have built in their homes could be used to ease this burden. The finding points to a potential market for home‑equity‑based financing solutions among dual‑caregiver households.
Timeline
- — New Unlock Survey: Homeowner Parents Face a Dual Caregiving Crisis (PR Newswire)
Analysis — what this means
Sectors affected
- Home equity lending
- Caregiving services
- Residential real estate