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Taxi industry must open to digital offerings to avoid structural decline amid shifting consumer preferences

Executive summary: A non-representative survey indicates the taxi industry struggles with high costs and low appeal among younger consumers, signaling structural issues beyond ride-hailing competition. The findings suggest the sector risks irreversible decline without digital adaptation, affecting urban mobility and small business viability.

Who is involved: Taxi operators, younger consumers, digital service providers, and mobility regulators in Germany.

Likely next: Industry associations may push for digital modernization subsidies or regulatory reforms to enable app-based taxi services.

A non-representative survey cited by Handelsblatt indicates the taxi industry faces structural challenges due to high costs and lack of appeal among younger consumers, extending beyond competition from ride-hailing services. The findings suggest a need for digital transformation to remain viable, though the study's limitations mean broader industry trends require further validation. This reflects wider pressures on traditional transport sectors adapting to digital expectations.

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