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European small business owners are cutting their own pay to avoid taking on debt, revealing a deep-seated stigma against credit that could hinder growth

Executive summary: A survey of European self‑employed individuals shows that many choose to reduce their own salaries instead of taking out loans, preferring self‑financing to avoid debt. This reluctance to borrow reflects a stigma around credit that can constrain business investment, limit growth prospects, and affect overall economic dynamism in the SME sector.

Who is involved: Self‑employed entrepreneurs across Europe, financial institutions that provide SME loans, and policymakers concerned with small‑business financing.

Likely next: Unless credit stigma is addressed through better loan products, guarantees, or financial education, entrepreneurs are likely to continue relying on personal funds, keeping external borrowing levels low.

The Handelsblatt article reports that nearly half of Europe’s self‑employed workers forgo a personal salary rather than borrow money, driven by cultural aversion to loans and fear of debt. This behaviour suggests that many entrepreneurs prefer internal financing even when external credit is available, potentially limiting their ability to invest in expansion or innovation. While the piece is descriptive, it highlights a broader issue of credit access and confidence among SMEs that may warrant policy attention.

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