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Robust economic activity growth is failing to boost household purchasing power, highlighting a disconnect between output gains and consumer spending strength

Executive summary: Economic activity posted a strong rebound, but social perception and consumption remained moderate, indicating a gap between output gains and household purchasing power. When growth does not translate into higher disposable income, consumer‑driven sectors such as retail, autos and food may see weaker demand, affecting corporate earnings and potentially prompting policy intervention.

Who is involved: National statistical agencies, finance ministries, central banks, businesses in consumer sectors, and households.

Likely next: Policymakers may review wage‑growth data and consider targeted fiscal support; businesses will watch retail and auto sales for signs of demand shifts; analysts will monitor upcoming consumer confidence and inflation reports.

The latest data show a strong rebound in overall activity, yet household consumption remains muted, suggesting that wage growth or confidence is lagging behind output. This divergence raises questions about the sustainability of the expansion and may prompt policymakers to examine targeted income support or stimulus measures. Analysts warn that without a concurrent rise in purchasing power, the growth could be uneven and more vulnerable to external shocks.

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