Pokémon
Pokémon is a Japanese media franchise consisting of video games, animated series and films, a trading card game, and other related media. The franchise takes place in a shared universe in which humans co-exist with the eponymous creatures, a large variety of species endowed with special powers. The franchise's primary target audience is children aged 5 to 12, but it is known to attract people of all ages. Pokémon is estimated to be the world's highest-grossing media franchise, with the video games in particular being among the best-selling.
Beyond's analysis on Pokémon
- — Pokémon turns 30, proving its cross‑generational appeal and the enduring value of its licensing and collectibles ecosystem
- — Game Freak’s new post‑apocalyptic RPG Beast of Reincarnation launches, signaling fresh revenue potential for Nintendo’s partner studio
Recent news mentioning Pokémon
- — Thieves target mail order sales as Pokémon card prices soar
- — Spectacles démentiels, hordes de fans et vendeurs à la sauvette : à San Francisco, l’empire Pokémon étale sa démesure sur fond de folie spéculative
- — Pikachu Crashed Tim Cook's Last Apple Park Tour — Here's What the iPhone Maker and the Pokémon Team Talked About
- — Google’s new Fitbit Air brings Pokémon Sleep to your wrist
- — Sun-Maid Takes Pikachu Snacks Back to School with Pokémon-Themed Raisin 6-Packs
- — Polymarket Launches Predictions Market for Pokémon Cards
- — ‘The kids were right’: 30 years of Pokémon, from school-wide bans to multimillion-dollar trading cards
- — Nintendo stock jumps after Pokémon Pokopia hits 5 million sales
- — How Pokémon Cards Outpaced the S&P 500 and Bitcoin
- — Replay Sports Cards to Launch on StockX Live as Cornerstone Pokémon Seller
- — Pokémon Cards Beat Bitcoin and S&P 500 in 2026 as Collectibles Move Onchain
- — Lego, Playmobil, Pokémon, Barbie… Ces adultes qui font exploser le marché du jouet